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Mount Lawley, WA, 6050


DesignUntapped is Lifestyle Blog and shop all about creativity, colour, fun, fashion, design and pop-culture.

We stock Teeshirts, clocks, totes, prints and all things creative. Life is all about having fun!!! Enjoy!

Traffic and Income Report for DesignUntapped - February 2016


This is my first swaray into the mysteries of the World Wide Web. I'm not pretending to be an expert, i don't know jargon, i don't have a marketing degree and i'm not a web developer. I have a passion for design and a full time job.  I'm learning as i go and developing my business and website. I'm going to share honest stories and developments here and provide some useful free content along the way.

Traffic and Income Report for DesignUntapped - February 2016

Andy Fawcett

Hey, you know those blogs that state this month we made $34,599 this month and we didn't lift a finger.

This isn't one of those.

I made nothing from my blog,

and thats ok,

for now.

Back in my introduction to and analytics blog post i promised open and honest dialogue. Well this is it.  This is to document my progress, tasks i have started and impact on Figures and Traffic.


Personal Review

This month has been a busy one, both in my full time job and blog related activities.  The project i'm working on in Western Australia, a large open pit silver mine is approaching a submission date, and a lot of my time has been dedicated to getting the design and costs right for that and writing up the technical report.  Its been an interesting project and I'll be sad to see it finish.  The market in Western Australia is struggling so there isn't any guarantees of work.   

My partner and I adopted two kittens, Freddy and Betty, who are a handful but fun.  This has really helped make Australia feel more like home.

My gym routine has not been the best this month, i probably averaged 2 times a week, and when i did go they were short sessions.  However i have cycled and from work everyday.  So i'm content with that.

I haven't done as much sketching this month as i'd like.  In reading, i have read half of Ernest Hemingway's The Sun Also Rises, which has been on my read list forever.

Blog and Content Stats

You can see that i have really kicked on with traffic and i'm now over 100 visits a day.  How did I do this?

The first launch of a blog is so difficult, going from 0 visitors to 10 was awesome.

I'm so happy to have went from 10 to 100.

The main contributor to this was signing up to StumbleUpon.  I added my pages and the 5 Killer Blogs to Help you Write an About Me page has been added to a number of lists which in turn has created some traffic for me. Thanks Stumble Upon.

Similarly my subscribers has gone up, this is a measure of unique visitors to the blog.  So its showing progress.  I know to you guys who have huge following this looks small, but i am happy with the progress.

Social Stats

Facebook Page - 67 upto 85.

Twitter - 94 upto 324.

Instagram - 1079 to 1075


Pinterest - 42 to 122

Overall i have had a big push on my social media this month, i signed up for a two week trial of socialquant which is responsible for the rise in Twitter followers.

In addition i have signed up to buffer, which is a great program that allows you to queue social media posts and it spreads them out for your over the day.

Instagram has been a non-event this month as i'm waiting for my new camera equipment to arrive to really improve the visual content.

Monthly Progress

I've published the following - 

6 Tips to make time for your blog

5 Blogs to help you Write a Killer About Me Page

How to Re-Use and Transfer your Skills for your Blog

6 ways to keep your Pets Cool During a Heatwave

Top Trumps - Australia, the Uk and USAs obsession with MKR, Footy and Donald Trump

Cleaning a Tattoo at Work - How to Do it without Annoying your Colleagues

The Three Stages of Bill Murray - The Most Original Bill Murray Tattoo you will ever see

I also did my first ever interview and product review with Spotkit.

Spotkit App Review - Spotkit Lets You Tag and Share Your Favourite Unique Places to Visit


This month i cancelled my newsletter.

Not forever, just for now.

Originally this was a round-up of activity of the website, however i reviewed the quality and decided that it needs a big revamp.

My intention is to develop the Newsletter to include more original content.  I'm excited about this, so sign up below, i promise when it does start it will be so much better than before.

Business Stats

I've saved the worst till last, hopefully in the future i can start to generate more traffic start to generate some income.

INCOME (all $ are AUD)

  • Advertising - $0 (not yet)
  • Products - $201 (just a few, thanks everyone)
  • E-Products - $0 (launching soon)


  • Products $114
  • Product Development $62
  • Squarespace $34
  • Photography Equipment $90
  • Miscellaneous Costs $25

My Targets for Next Month

  • Overall i am pleased with the progress this month. What i haven't mentioned is the work i have done to make my website more user friendly, improve SEO and improve on the image quality and branding.  I've created templates to try and work smarter in the future and hopefully that will save me some time.
  • I want to continue to grow my social media channels by 15%.
  • Blog at least 6 new blogs, across the four channels (For Bloggers, For Fun, For Ink, For Design).
  • Launch 4 new physical products in the shop.
  • Add additional photography of Existing Products.
  • Develop one free E-product blogging tool.
  • Hit 200 daily visitors. (Fingers Crossed).
  • I'm thinking about starting using adwords again to promote the blog. 

Thanks for reading and supporting the blog.  Please like us on Facebook, Twitter and Pinterest and Share with your Friends.  Spread the word.

Any Bloggers out there, i'd love to hear how you went from 100 visitors to 200 visitors to beyond, leave a comment below.

Love n Stuff,

Andy @ DesignUntapped